Alijas has debuted its cosmetic AR filter marketing services, CRE-AR, to the U.S market.
CRE-AR is tailored for digital cosmetic companies, marketing firms and businesses within the beauty industry.
Brands can create personalized and inclusive AR filters that cater to a wide spectrum of skin tones, facial features and beauty styles.
Alijas used CRE-AR for Shiseido's AR filter on TikTok, which garnered 80,000 views and more than 800 filter usage videos within four days.
Cho Ki Yong, CEO of Alijas, said, "We aim to redefine marketing in beauty industry and position ourselves as the go-to provider for cutting-edge AR filters, offering unmatched opportunities for enhanced brand visibility and engagement on social platforms. With CRE-AR, Alijas pioneers a transformative approach to cosmetic marketing, seamlessly blending innovation and beauty. More than just a service, CRE-AR underscores our commitment to revolutionize marketing and establish strong connections with consumers in the digital era."