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Section: Brands & Products > Fragrance/Home
Fragrance/Home
Spate: TikTok Driving Fragrance Purchases in US
Perfume-related content on TikTok has increased +449% from 2019 to 2020.
Companies
Voyant Beauty's Jade Road Design and Sourcing Acquisition Boosts Fragrance Packaging Capabilities
“Jade Road has developed high-value-add capabilities across multiple fragrance packaging formats," said Richard McEvoy, CEO of Voyant.
News
Coty Unveils Next Stage of Skin Care & Fragrance Innovation in Cannes
The two launches are part of Coty Protopia, the company's creative vision for future beauty innovation, science and sustainability.
Fragrance/Home
Iberchem Debuts Wavemotion Neuroscientific Investigation Program
Wavemotion is designed to unveil insights into how scent can influence positive neural responses to transform the emotional landscape of consumers and elevate consumer well-being.
Fragrance/Home
Henry Rose Gains Series A Investment Led by Sandbridge Capital to Expand Transparent Fragrance
The brand has distinguished itself by disclosing 100% of its ingredients and by becoming EWG Verified and Cradle to Cradle Certified.
Fragrance/Home
Coty Renews Davidoff Fragrance License
According to Coty, its seven largest licenses account for about 90% of the company’s prestige fragrance business.
Events
Circana to Break Down Beauty Category Growth Trends: Now Available On-demand
Circana's Jennifer Famiano will provide a breakdown of where mass and prestige beauty sectors are going, as well as where the growth opportunities' lie.
News
Prada Beauty Brings AI-generated Imagery to Latest Instagram Campaign
The resulting campaign features the quirky output of the AI, what Prada calls "'errors' as alternative versions of the main imagery."
Fragrance/Home
Coty's New Gucci Scent Features 100% Carbon-capture Alcohol
The captured carbon alcohol development process reportedly uses less water and reduces the need for agricultural land compared to traditional methods of alcohol production.
Fragrance/Home
Moodify Launches First AI-based Algorithmic Malodor Control Application
The application was developed based on 15 years of academic research and development of Moodify's AI-based algorithms.
Fragrance/Home
Relevant Debuts 13 Stems Fragrance
The fragrance features rosy-violet-citrus top notes of freesia and the sharp crisp contrast of herbal green peppercorn.
Fragrance/Home
Top F&F Companies Under European Commission Investigation
The inspections "are a preliminary investigatory step into suspected anticompetitive practices" but do not "mean that the companies are guilty of anti-competitive behavior nor does it prejudge the outcome of the investigation itself."
News
Diptyque Americas Names New CMO
Dawes previously held multiple roles at Shiseido Americas, most recently serving as vice president of integrated marketing strategy and consumer engagement for the Shiseido and Clé de Peau Beauté brands.
Fragrance/Home
Maesa's Affordable Home-scenting Brand Kōze Place Debuts at Dollar General
The nature-inspired affordable range includes scented candles, wax melts, diffuser oils, and air and fabric refresher sprays priced at $5 and below.
Fragrance/Home
Fragrance’s Future: Tech Meets Sustainability
From AI-generated fragrances to decarbonized ingredient palettes, the industry is evolving into a new phase.
Fragrance/Home
ScentGenie Launches AI-powered Text-to-scent Recommendation Engine: Q&A
Entering prompts such as time of day, mood or fragrance notes allows ScentGenie to reportedly surface an ideal match.
Fragrance/Home
Puig x Tmall Launch Scent Visualizer to Discover Perfume Scents
The Scent Visualizer is powered by a visual library of more than 1,400 unique ingredients and a database of 21,500 perfumes.
Consumers & Markets
2022 US Prestige Beauty Sales Defy Economic Concerns
“Regardless of whether consumer confidence was up or down, growth in the prestige beauty market remained strong."
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