Pantone Launches Skin Tone Validation Program for Technology

Jan 13th, 2022
Jacquelyn Mueller, associate editor, Global Cosmetic Industry
Pantone SkinTone Validated is said to be the world's first validation program for skin tones for technology.
Pantone SkinTone Validated is said to be the world's first validation program for skin tones for technology.

Pantone recently launched Pantone SkinTone Validated, said to be the world's first validation program for skin tones for technology. 

Previously: Firmenich Creates the Scent of Pantone's Very Peri

The patent-pending technology program allows display, TV, mobile device and printer manufacturers to have their devices tested for authentically reproducing Pantone SkinTones.

The Pantone SkinTone Validated program provides another level of product trust that each skin tone represents an individual’s authentic self.

Pantone SkinTone Validated is an extension of Pantone Validated, a certification program that highlights whether an electronic display or print device can authentically reproduce the color standards from the Pantone Matching System.

BenQ Displays is the one of the first clients to participate with the Pantone SkinTone Validated program.

Iain Pike, director of licensing and business development, Pantone, said: "We are extremely proud to be on the cutting edge of inclusivity in technology with our Pantone SkinTone Validated program. We look forward to working with companies across industries to realize skin tone color accuracy in their products and services for a better and more accurate experience with their technology.”

Conway Lee, president of BenQ Corporation, said: "Pantone SkinTone Validated, an extension of Pantone Validated, provides designers and photographers with products that realize authenticity in displaying real-world colors and accurately representing the world’s palette of skin tones. BenQ has forged AQCOLOR Technology and is proud to join the global community of color professionals who trust the Pantone system to deliver accurate colors.”


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