Moon Juice Gains $7M in Funding from True Beauty Ventures

Feb 1st, 2022
Jeb Gleason-Allured, content director, Global Cosmetic Industry
Moon Juice will use its new funding to expand marketing and other activities.
Moon Juice will use its new funding to expand marketing and other activities.
Moon Juice Facebook

Moon Juice has nabbed $7 million in Series C investment from True Beauty Ventures, per a new CEW report (subscription required). The latest funding is intended to expand into new channels, boost brand awareness and expand marketing.

The brand posted sales of nealry $50 million in 2019, with bestsellers including SuperYou, SuperHair, Magnesi-Om and Acid Potion.

In August 2021, Moon Juice expanded into the Canadian market via Sephora.

Free market report: Ingestible Beauty

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