Famille C Takes Majority Stake in Ilia Beauty

Feb 1st, 2022

Jeb Gleason-Allured, content director, Global Cosmetic Industry

Ilia has long been rumored as an acquisition target.

Ilia has long been rumored as an acquisition target.

Ilia Beauty is being acquired by Famille C, the holding company that owns the Clarins brand, per WWD. In April 2021, Famille C participated in a funding round for Pai Skincare.

Famille C will reportedly hold the majority stake in the brand; minority stakes will be held by Clarins, Ilia CEO Lynda Berkowitz and founder Sasha Plavskic, who will remain with the brand.

In September 2021, Kline & Co. named the brand as a leading acquisition target.

Kline noted that Ilia Beauty had already received investment from Silas Capital. It had also launched on-trend products, such as its Blue Light Mist, which protects against digital aging.

Kline praised Ilia for its strong growth, skin-first product ethos, Tik Tok presence, and e-commerce and specialty store distribution.

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