Charlotte Watson, CMO of Olaplex, will take the stage with Danessa Myricks, founder of the eponymous beauty brand, at Beauty Accelerate 2022 to discuss the secrets behind beauty brand success. Registration is now open!
Prior to her current role, Watson previously held marketing roles at Hourglass Cosmetics, Chief, Michael Kors and Pandora.
Olaplex went public in September 2021, marking a major growth trajectory for the brand and its unique ingredient technologies.
Since that time, the brand has launched a buzzy hair clarifying product, highlighted by Today and many other outlets, and garnered shout outs by Billy Eilish and Kim Kardashian.
Elsewhere, Watson's colleague, Lavinia Popescu, Ph.D., chief scientist of R&D for Olaplex, will explore the skinification of hair care, exploring how hair can benefit from skin-centric approaches and ingredients, while providing examples of incorporating collagen, hyaluronic acid, etc., into hair care.
Prior to Olaplex, Popescu held executive roles at companies including Elizabeth Arden, Moroccan Oil and Westman Atelier. She earned a master's degree in chemistry from the University of Bucharest.
