Beiersdorf has released its first half 2023 results, which showed group sales were €4.9 billion, as compared to €4.5 billion in the previous year.
Consumers Business Segment
Organic sales in the segment grew by 14.9% in the first half of the year, from €3.6 billion, as compared to €4.1 billion.
Nivea grew in all regions and categories by 18.4% year-on-year in organic terms. All skin care categories posted double-digit growth in the first half of the year, led particularly by the sun protection and lip care business.
The Derma brands Eucerin and Aquaphor continued their success story with organic sales growth of 26.1%.
Demand for sun protection was exceptionally high, particularly in North and Latin America.
Luxury brand La Prairie recorded a 9.9% fall in sales in the first six months.
Fiscal Year 2023 Guidance
In the consumer business segment, Beiersdorf expects organic sales growth in the high single-digit to low double-digit range.
Based on the forecasts for consumer business and tesa segments, Beiersdorf expects organic sales growth at group level to be in the high single-digit to low double-digit range.
CEO Vincent Warnery, said, “We not only continued our growth path but also significantly increased our profitability in the first half of the year. Our consumer business outperformed the market in terms of growth. Both Nivea and the Derma brands grew strongly in all regions and categories and more than offset the weaker performance of our luxury business. These positive results give us confidence for the next months, even though we still expect headwinds in some areas. We are therefore increasing our sales forecast for the consumer business segment and the group.”
