![Leading biotechnology companies will move beyond simply offering bio-based alternatives for existing ingredients and instead deliver novel and higher performing cosmetic materials.](https://img.gcimagazine.com/files/base/allured/all/image/2023/12/Debut_Billy_Economou.6582041b154f8.png?auto=format%2Ccompress&q=70&w=700)
Leading biotechnology companies will move beyond simply offering bio-based alternatives for existing ingredients and instead deliver novel and higher performing cosmetic materials.
Billy Economou of BE Studios and Ariba Alvi of Debut
The boom in biotechnology certainly gained pace in 2023, but we are still in the early stages of an industrial transformation in the beauty industry. While sustainability was the initial driver in the shift toward biotech cosmetic ingredients, the impetus for change moving forward will be to create better, higher-performing products.